SwiftStart launched Fomin during the height of the pandemic. The brand is now expanding its product lines after tripling revenue.
Brands are facing a number of issues when selling on Amazon, including and counterfeit goods slipping into listings. Luckily, there is an easy way around to combat these problems - Amazon Brand Registry.
The Amazon Brand Registry allows you to register your brand on the website with a few simple steps. Once registered, it will help protect both intellectual property and product content from being used without permission by other sellers on Amazon.
Brand Registry is the go-to place for all things related to your brand. Whether you need help reporting an intellectual property infringement, have a policy violation, or a listing issue that needs addressing - Brand Registry has got your back!
Brand Registry offers a variety of services to help make brands successful, including additional marketing programs such as A+ Content, and Amazon Storefronts.
If you want to maintain the trust of your customers, it's important that they know who is behind their product. With a lack of control over listings without being part of the Amazon Brand Registry; unauthorized sellers can come into unregistered brand pages and change content with little accountability or consequences for doing so!
To change a listing on Amazon, you need to have an authorized account. This can include your employees or other users with the appropriate permissions to operate the account and make required changes.
Following are the three types of Amazon Brand Registry roles, which are classified for their different level of permissions.
Here are the steps you need to follow to assign roles for Amazon Brand Registry:
Step 1: Go to the Amazon Brand Registry platform where you will find four buttons at the top. Click on most right button “Support”.
Step 2: Then in a dropdown menu, click on “Update your brand profile” and choose the option “Update role or add a new user to account”.
Step 3: Finally, fill in the on-screen form and enter the seller’s email in order to assign them the role you want.
Amazon has long been a leader in e-commerce, providing millions of customers with a wide selection of products at competitive prices. However, with the rise of counterfeit and IP infringement issues on its platform, Amazon recognized the need to take action. In response, Amazon introduced Brand Registry, a new program designed to help protect brand […]
)
With online shopping growing, brands must ensure they and their business partners share common goals to stay competitive. One way to achieve this is by setting up Minimum Advertising Pricing (MAP) policies. Highlights Why We Wrote This? Our content helps Amazon sellers understand that MAP violation is imperative for brands seeking to maintain a competitive […]
)
Are you struggling to make your Amazon product stand out from the crowd? Did you know optimizing your product images can increase your visibility? One of the most overlooked yet crucial aspects of your Amazon product listing is the product images. Statista states that 75% of Amazon customers rely on product pictures rather than reading […]
)
Amazon has revolutionized the world of online shopping, and one of its most significant contributions is the Frustration-Free Packaging program. The program promises to provide a seamless and convenient shopping experience by eliminating difficult-to-open packaging and reducing waste. As a result, more and more customers are opting for products that come in Frustration-Free Packaging. In […]
)
Attention all "dietary supplements" sellers! This article is for you. Since the start of December, Amazon has updated its dietary supplements policy, demanding additional supporting documentation from sellers for their products. Highlights Why We Wrote This? We want to inform Amazon sellers about the updates to the platform's dietary supplement policy in 2024 and the […]
)
Do you have an Amazon Seller Central account that's been suspended? Are you unsure of what to do next? A seller’s biggest fear is when his Amazon Seller Central account is deactivated or suspended and when this happens, there's a lot of confusion and unanswered questions. This is because Amazon's policies and protocols are designed […]
)
Brand positioning plays a crucial role in the success of businesses, both on and off Amazon. In today's fiercely competitive e-commerce landscape, effectively positioning your brand is essential for standing out from the competition and connecting with your target audience. Whether you're a seller on Amazon or exploring other sales channels, understanding brand positioning strategies […]
)
As an Amazon seller, you know that a well-crafted product listing can make all the difference when it comes to standing out from the competition. That's where Amazon A+ Content comes in. This powerful tool can help you enhance your product listings, increase conversions, and boost your sales. In this ultimate guide, we'll cover everything […]
)
Counterfeit reviews have become an escalating concern on e-commerce platforms. So, are you tired of falling for fake product reviews on Amazon? Does it become challenging for you to distinguish between illegitimate and authentic reviews? Amazon review checker will help you! With its advanced AI algorithms and extensive database, it detects fake reviews with astonishing […]
)
With fierce competition on Amazon, keep your product images strong. In simple terms, top-notch product photos boost conversions and sell your product. Highlights Why We Wrote This? This article enlightens Amazon sellers about the profound impact of high-quality product images on consumer behavior and purchasing decisions. By highlighting the importance of clear, compelling visuals, we […]
)
