SwiftStart launched Fomin during the height of the pandemic. The brand is now expanding its product lines after tripling revenue.
STREAMLINING BUSINESS PROCESSES As a small business owner, you want to make sure that your processes are scalable. This means they can handle an increase in traffic and sales without stressing out the system or compromising customer satisfaction. The best way I've found how scale-up processes within any company was by looking at what worked […]
Most brands that sell products on Amazon have probably heard of the importance of providing an inclusive shopping experience to increase their sales. By taking steps to make your shop more accessible to all customers, you can tap into a larger market and boost your bottom line. But what does Inclusive Shopping Experience mean, exactly? […]
Amazon is a powerful sales channel that you can't afford to ignore if you want to grow your brand. There are several things you must know before diving into this venture, especially if you're new. However, there are some mistakes that many brands make on Amazon that can hurt their business. In this post, we'll […]
Selling on Amazon can be a lucrative business venture, but it is not without its share of challenges. One particularly difficult issue that Amazon sellers like you face is managing returns. In this comprehensive guide, we will talk about returns, preventive measures you can take to reduce the number of returns you receive, and the […]
There are a number of ways to make money on Amazon, but one way is by selling your products directly. You can also choose to sell your products directly to Amazon, which will then sell them for you. Both the options have their own benefits and challenges. An Amazon seller and an Amazon vendor are […]
Retail brands that operate on the brick-and-mortar model typically have a disadvantage when it comes to managing their Amazon marketplace strategy. Outsourcing to a number of agencies is an effective way for brands to have their needs met without the need or expense associated with hiring full-time employees. But this can have unwanted repercussions for […]
Complex vendor negotiations, lower control over products, higher costs, and tight pricing algorithms have caused several brands to question the 1P Vendor Model. Such a situation poses a serious question: Could transitioning from the 1P (Vendor Central) to 3P (Seller Central) be the solution for businesses? The move to Seller Central could be for you […]
The accelerating growth of e-commerce is undeniable. The market leader, Amazon, has solidified its No 1 position this year with consumers becoming more and more inclined to purchase from them as compared to other sites. To stay ahead of the competition, it is crucial for brands on Amazon to maintain a competitive edge. The best […]
IntroductionAmazon has become the go-to place for consumers to buy new products. And with its dominant position in ecommerce sales, it’s no surprise that brands are beginning to develop a marketplace strategy which focuses on ASIN (Amazon Standard Identification Number) discovery and marketing campaigns. The more sellers there are looking at your product page or […]
There is no denying that Amazon is the world's largest online marketplace, with several billions of goods being sold on its platform. In 2019, estimates revealed that almost every individual in America possesses an Amazon Prime membership, and the numbers are bound to rise. The recent pandemic is a contributing factor to the rise of […]
